Lidl’s Cien Intensive Anti-Wrinkle Cream Review


Since we’ve moved we’ve discovered we’re a little closer to a Lidl than we had been previously, so I’ve been spending time getting to know what I like and what I don’t. One thing I do (really) like is one of their Lidl own brand anti-wrinkle creams, let me tell you why.

Lidl’s Cien Intensive Anti-Wrinkle Cream Review - 30s

Lidl’s Cien Intensive Anti-wrinkle Cream Review

What the packaging says:

  • Cien Intensive Anti-Wrinkle Cream with Hyaluronic Acid, Vitamin E & UV Filter.
  • Smooths wrinkles and fine lines, for all skin types.
  • Helps prevent the formation of new wrinkles.
  • UV filters and vitamin E help prevent premature skin ageing and help protect your skin from harmful environmental damage.
  • Rich and moisturising active ingredients help care for your skin throughout the day.”

What I say:

If you have thirsty skin, raise your hand. Yup, loads of us! This stuff is wonderful for quenching your parched face but not only that it really helps with those fine lines which starts to appear as age creeps in. I actually don’t mind wrinkles and lines all that much but the little buggers who gobble up my foundation are not my friend and I reckon fighting them off (just a little) keeps my under eye concealer and foundation bill a little lower than it could be.

When I was in Lidl browsing through their skincare this product, in particular, jumped out at me purely because of the words ‘Hyaluronic Acid’ on the front of the packaging. As a regular reader and watcher of both Caroline Hirons, Lisa Eldridge and a number of other beauty types, the mere mention of this molecule brought about a little shimmy in the supermarket aisle. You see hyaluronic acid occurs naturally in our bodies to do things like keep our skin plump but as we age our ability to produce HA decreases (Caroline Hirons gives a brief explanation here) waaa, waaa, waaaah OLD. Hyaluronic Acid is all the rage in the beauty communities, so I had to give it a go.

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Lidl Face Cream UK

This product settled in nicely with my routine of double cleansing and a bit of face massage and has given me no problems whatsoever. I use the cream at night or if I won’t be wearing makeup because as the name suggests, it is intense and as such pretty thick. It does rub in and absorbs really well but when I was younger (I’m 31) this type of product would have been far too thick for my skin. The first few times I applied this cream I felt a very slight tingle for around 3-4 minutes which died away and whilst I’ve felt something each time since it has barely been noticeable. This did panic me at first but as my skin hasn’t acted out I’ve carried on using the product happily.

The teeny, tiny lines around my eyes are still visible but one in particular (oh yes, I’m that familiar with them) seems to have faded somewhat and seems less deep-set than before. I’ve been using this product (with a few brief blips for nights away) for around 8-9 weeks and my skin feels happy. I’m not majorly keen on the smell because it smells a bit like face cream from the eighties or a cheap sunscreen bought from a newsagent in Cornwall circa which you were forced into wearing because your mother had forgotten to bring extras and that was all that was available in a 20-mile radius. The one thing I don’t like about this is the packaging says it contains a ‘UV filter’ but gives no further information which is more than a tad frustrating. All in all, this is a good little cream for older or aging skin at a great low price. I’d give it 4 stars out of 5.


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